The word “Akshaya” means imperishable or eternal - that which never diminishes.
Initiations made or valuables bought on this day are considered to bring success
or good fortune. Buying gold is a popular activity on Akshaya Tritiya, as it is
the ultimate symbol of wealth and prosperity. Gold and gold jewelry bought and
worn on this day signify never diminishing good fortune. Indians celebrate weddings,
begin new business ventures, and even plan long journeys on this day.

Akshaya Tritiya is a holy day and is also known as “Akha Teej”, is traditionally
the birthday of Lord Parasurama, the sixth incarnation of Lord Vishnu. People conduct
special Pujas on this day, bathe in holy rivers, give charitable donations, offer
barley in a sacred fires, and worship Lord Ganesha & Devi Lakshmi on this day.
Hindus believe in the theory of “mahurats” or auspicious timings in every step in
life - be it to begin a new venture or making an important purchase. Akshaya Tritiya
is one such momentous occasion, which is considered one of the most auspicious days
of the Vedic Calendar. It is believed, any meaningful activity started on this day
would be fruitful. Akshaya Tritiya falls on the third day of the bright half of Vaishakh month (April-May), when the Sun and Moon are in exaltation; they are simultaneously at their peak of brightness, which happens only once every year.

The day also marks the beginning of the “SatyaYug” or the Golden Age - the first
of the four Yugas. In the “Puranas”, the holy Hindu scriptures, there is a story
that says that on this day of Akshay Tritiya Vedavyas along with Lord Ganesha started
writing the great epic Mahabharata. Ganga Devi or Mother Ganges also descended to
earth on this day. It is also believed that people born during this time shine bright
in life. Many luminaries were born during this period: Basaveshwara born on May
4, Ramanujacharya and Adi Shankaracharya on May 6, Swami Chinmayananda on May 8
and Lord Buddha on May 16.

This year Akshaya Tritiya falls on Rohini Star Rishabha Raasi, it is recommended to purchase Gold which symbolises Wealth and any other ventures.